N S W E
30.2672° N, 97.7431° W — AUSTIN, TX

You can't grow what you don't understand.

Independent market and organizational research for Austin businesses. Customer surveys, employee studies, and plain-language reports — from 20 years spent doing exactly this at scale.

20+
Years in research
2
Audiences: customers & teams
ATX
Based & working locally
The blind spot

Two groups keep every business alive — and most leaders are only guessing how they really feel.

Customers

What they won't tell you outright

  • Why they actually chose you over the alternative
  • What almost made them leave
  • What they'd tell a friend — good or bad
Employees

What's happening below the surface

  • Why your best people stay — or start looking
  • What's quietly hurting morale
  • What would turn them into advocates
How I help

20 years turning "we think" into "we know."

Every engagement is scoped to a real business question — not a generic template.

FIELD 01

Customer surveys

Understand satisfaction, loyalty, and churn risk before it shows up in your revenue.

FIELD 02

Employee engagement studies

Find out what's really driving turnover, morale, and disengagement on your team.

FIELD 03

Market research

Validate a new idea, product, or price point before you commit budget to it.

FIELD 04

Clear, actionable reports

No jargon, no 60-slide decks — just findings you and your team can act on Monday.

20
Years of research
About

Real research experience, now working for Austin businesses directly.

I've spent two decades doing organizational and market research inside larger institutions — the same rigor that goes into enterprise workforce studies and analytics dashboards, applied to problems your business actually has.

No agency overhead, no recycled templates. Just a straightforward process: figure out what you actually need to know, ask it the right way, and hand you a report you can use.

— The Austin Survey Guy
The process

How an engagement runs, start to finish.

01 / SCOPE

Define the real question

A short conversation to pin down what decision this research needs to inform.

02 / DESIGN

Build the instrument

Survey or interview guide designed around that specific question — not a stock template.

03 / FIELD

Collect the data

Fielded to the right audience, with response quality checked along the way.

04 / REPORT

Deliver findings you can use

A clear write-up with the findings that matter and what to do about them.

Get in touch

Let's find out what your people are really thinking.

Tell me a bit about your business and what you're trying to figure out. I'll follow up to scope it properly.

Instagram @theaustinsurveyguy
Based in Austin, TX